Samsung Announces Acquisition of Oxford Semantic Knowledge Graph Startup
Knowledge graph technology stores information as an interconnected web of related ideas and processes data in a manner similar to how humans acquire, remember, recall and reason over knowledge.
Samsung Electronics has announced that it has signed an agreement to acquire Oxford Semantic Technologies, a UK startup specializing in knowledge graph technology.
Established in 2017 by three Oxford University professors — Ian Horrocks, Boris Motik and Bernardo Cuenca Grau — Oxford Semantic Technologies holds tech capabilities in the areas of knowledge representation and semantic reasoning.
With its AI-centric engine, RDFox, the company currently collaborates with organizations across Europe and North America involved in the finance, manufacturing and e-commerce sectors.
Knowledge graph technology stores information as an interconnected web of related ideas and processes data in a manner similar to how humans acquire, remember, recall and reason over knowledge.
By integrating and connecting data, this technology enhances the understanding of how people use a product or service and enables rapid information retrieval and recommendation. As such, it is considered one of the key technologies for realizing more sophisticated and personalized AI solutions.
According to Samsung, knowledge graph technology is challenging to implement due to the complex computations used in the process of converting dynamic and extensive real-world data into knowledge graphs and utilizing them.
However, according to the company, Oxford Semantic Technologies has developed and successfully commercialized knowledge graph technology that optimizes data processing and enables advanced reasoning, in the cloud and on-device.
Samsung Electronics says it has been collaborating with Oxford Semantic Technologies on various projects since 2018, including investment from Samsung Ventures.
With this acquisition, Samsung will secure advanced core engines for personal knowledge graphs. These graphs integrate information and context dispersed across various services and apps, crafting a user experience that is tailor-made by becoming increasingly familiar with users’ preferences and usage.
Combined with on-device AI technology, such as that on Samsung’s Galaxy S24 series, personal knowledge graph technology facilitates hyper-personalized user experiences while ensuring sensitive personal data remains secure on the device.
It will be applicable across all of Samsung’s products, extending beyond just mobile devices to televisions and home appliances. Samsung made this announcement on July 18, 2024.
Courtesy: Samsung Electronics
